ANY WATER. ANY SPECIES. ONE COMMUNITY.

Meet Icemen Outdoors

We’re Icemen Outdoors. We’ve fished across Canada and the United States, from open water to hard water, and learned that every place has a new story waiting on the next cast.

Multi-species fishing keeps us curious. We share the gear we trust, the lessons we pick up, and the people who make each trip memorable. Come see what’s next.

Explore the water

Icemen Outdoors artwork with open water fishing at sunset on one side and ice fishing under a winter sky on the other

Explore open water ↗Explore ice fishing ↗Shop the gear ↗

Any water. Any species. One community.

OPEN WATER / ICE FISHING / ALL SEASON

THE PEOPLE BEHIND THE CASTS

Meet the Pro Staff

Meet the anglers representing Icemen Outdoors on and off the water.

Icemen Outdoors owner · Pro Staff

Douglas Bowles

Icemen Outdoors owner · Pro Staff

Nate Oman

FROM OUR CREW

Shop

Apparel, panfish plastics, banners, and Si Flies Simcoe Bugs. Listed prices are in Canadian dollars; shipping is added once per order.

Icemen Outdoors Hoodie

Black pullover hoodie with a small chest graphic and the full Icemen Outdoors design on the back. Blank may vary between ATC and JERZEES by batch.

$65.00

Size

Custom orders can take up to 14 business days for delivery within Canada or to be ready for free local pickup in Grimsby. U.S. delivery times vary and may be extended by customs. Shipping is charged once per order: $10 CAD within Canada or $20 CAD to the U.S. The total is shown before payment.

CAST. RETRIEVE. REPEAT.

Open water

From shoreline salmon sessions to the next perch bite, join us for great catches and good times on the water.

Explore our open water photo gallery below for moments from our fishing adventures.

Two anglers holding a large fish beside open water

THE OPEN WATER EDIT

OPEN WATER PHOTOS

Catches & days out

Angler holding a large salmon aboard a fishing boat — Salmon in the boat—what a catch!

Angler with a large salmon on a boat — Another look at that beautiful salmon!

Angler holding a large salmon by the water — A salmon worth celebrating!

Angler holding a salmon by the water — A powerful salmon and a big grin!

Angler holding a small silver fish — A little silver surprise and a lot of smiles!

Angler facing the water in an Icemen Outdoors shirt — Proud to represent Icemen Outdoors on the water!

Angler casting from the shoreline — Every cast holds a little hope!

Two anglers looking out over the water — Good company makes every cast count!

Angler holding a walleye on a boat — Walleye in the boat—what a catch!

Angler holding a bass on a boat — A beautiful bass and a proud smile!

Smiling angler holding a walleye aboard a boat — Another walleye, another reason to smile!

Seated angler holding a bass aboard a boat — Bass from the boat—solid catch!

Anglers enjoying a fishing trip on a boat — Good laughs between casts!

Two anglers aboard a boat near shore — The crew is ready for the next bite!

Sun rising over open water from a fishing boat — A beautiful start to another day on the water!

Two Icemen Outdoors anglers on a frozen lake

HARD WATER, GOOD DAYS

WHEN THE LAKE TURNS QUIET

Ice fishing

Cold mornings, careful preparation, and that first mark on the flasher. A place for the ice gear, lures, and know-how we love.

Gear is for browsing and inspiration while the catalog is being built.

ICE FISHING PHOTOS

Hard water days

Ice fishing shelter on a snowy frozen lake — Shelter up, lines down, good times ahead!

Several yellow perch laid on snow and ice — Yellow perch made this a day to remember!

Ice fishing gear and seating inside an Eskimo shelter — Our Eskimo ice fishing hut was on fire with bites!

Angler indoors holding a walleye — A walleye worth showing off!

Two ice fishing shelters on a snowy frozen lake — Two shelters, one great day on the ice!

Angler holding a burbot inside an ice fishing shelter — Burbot surprise from below the ice!

Angler displaying a walleye inside an ice shelter — Walleye on the ice—what a beauty!

Two anglers smiling with a walleye inside an ice shelter — Walleye and good company inside the shelter!

SI FLIES

Authorized retailer of Si Flies

Find your Simcoe Bug or Bug-Shot series below. Icemen matches Si Flies sale prices and takes 20% off regular priced pieces. Prices are in Canadian dollars; availability and ordering details are still being finalized.

Browse Si Flies products ↗View our prices ↓

SIMCOE BUGS & BUG-SHOTS

Icemen pricing

Our website prices by series and size, checked September 26, 2026. We match Si Flies sale prices and take 20% off regular priced pieces. CAD; ordering is still being built.

Individual pieces

FL Series ↗

Small · Medium Heavy · LargeSale matched · Si Flies $6.25$6.25

Bug-Shot 3gSale matched · Si Flies $12.00$12.00

Bug-Shot 5gSale matched · Si Flies $12.50$12.50

White UV ↗

Small · Medium Heavy · Large20% off · Si Flies $7.25$5.80

Bug-Shot 3g20% off · Si Flies $14.50$11.60

Bug-Shot 5gSale matched · Si Flies $14.50$14.50

SuperGlow ↗

Small · Medium Heavy · LargeSale matched · Si Flies $7.25$7.25

Bug-Shot 3gSale matched · Si Flies $13.00$13.00

Bug-Shot 5gSale matched · Si Flies $14.50$14.50

Fish Candy ↗

Small · Medium Heavy · Large20% off · Si Flies $7.25$5.80

Bug-Shot 5g20% off · Si Flies $14.50$11.60

Black Ice ↗

Medium Heavy · Large20% off · Si Flies $7.25$5.80

Bug-Shot 5g20% off · Si Flies $14.50$11.60

WonderBug ↗

Small · Medium Heavy · LargeSale matched · Si Flies $13.50$13.50

Bug-Shot 3gSale matched · Si Flies $15.00$15.00

Bug-Shot 5gSale matched · Si Flies $20.00$20.00

Bug-Shot “3g” and “5g” are Si Flies size names; actual weights are approximately 2.6g and 5.6g. Prices reflect the supplier listings checked above and may need updating if they change.

How pricing works

When Si Flies has a piece on sale, the Icemen price matches that sale. We apply the 20% website discount only to pieces at regular price.

Choose a series and size on Si Flies to see its colour options. These listings do not confirm Icemen stock, and online checkout is still being built.

Curated packs

The first four packs use Fish Candy or Black Ice pieces. Pro-staff picks includes the listed WonderBug and Black Ice pieces; its remaining pieces use Fish Candy or Black Ice. Colours and availability will be confirmed later.

Beginner

$22.50

4 Medium Heavy Simcoe Bugs

Save $0.70 versus individual Icemen prices

Intermediate

$28.00

2 Medium Heavy · 1 Large · 1 Bug-Shot 5g

Save $1.00 versus individual Icemen prices

Angler

$39.00

2 Medium Heavy · 1 Large · 2 Bug-Shot 5g

Save $1.60 versus individual Icemen prices

Hardcore

$50.50

2 Medium Heavy · 3 Large · 2 Bug-Shot 5g

Save $1.70 versus individual Icemen prices

Pro-staff picks

$119.00

1 WonderBug Bug-Shot 3g · 2 WonderBug Large · 3 Black Ice Bug-Shot 5g · 2 Bug-Shot 5g · 2 Large · 2 Medium Heavy

Save $4.20 versus individual Icemen prices

SUPPORTING OUR FISHING COMMUNITY

Follow the crew.

See what’s happening on the water and share your own catches with our community.